ZenChef

ZenChef is a personal sous chef app designed to make cooking a positive and stress-free experience.

Recognizing that while eating is essential, many people find cooking tedious, overwhelming, or exhausting, I was inspired to create an app that simplifies the process.

ZenChef helps users by offering favorite recipes and personalized support, making cooking enjoyable and accessible for everyone.

problem.

Cooking can be enjoyable, but for some, especially neurodivergent individuals, it can be a stressful series of tasks and decisions. From considering available ingredients to choosing a dish, consulting with others, and recalling recipes, the process can be overwhelming. This often leads people to opt for delivery or dining out to avoid the stress of meal planning.

solution.

I refined the information and presentation in ZenChef to simplify the user experience, making it more accessible and less stressful, particularly for those still learning to cook.

Key features were designed to address common challenges, ensuring a more positive and nurturing cooking experience.

Roles
  • UX/UI Designer
  • UX Research
  • Solo project
Tools
  • Figma
  • Google Suite
  • Zoom
  • Miro
  • Calendly
  • Otter
Process
  • Discovery & Research
  • Ideation
  • Design
  • Testing
  • Reflection
Timeline
  • Overall: 12 weeks
  • Discovery & Research: 4 weeks
  • Design & Testing: 8 weeks

Discovery & Research

secondary research.

In my secondary research, I found that both neurodivergent and non-neurodivergent individuals often have negative experiences with cooking, primarily due to struggles with deciding "what" to cook. This issue is linked to challenges with Executive Functions in neurodivergent people and decision fatigue in others.

Common issues include:

  • Mental exhaustion or decision fatigue affecting meal choices
  • Overwhelm from too many recipe options
  • Difficulty tracking food inventory, leading to waste
  • Excessive prep work and cleanup
  • Difficulty understanding recipe instructions

primary research.

To gain insights into users' cooking experiences and mental challenges, I used a screener survey on social media to recruit six participants for interviews. Analyzing the data allowed me to create affinity groups, empathy maps, and personas.

interviews.

I conducted six interviews with participants who matched the study's criteria, focusing on their cooking decision-making experiences and exploring ways to make their experience more positive.

Participant Characteristics:

  • Experienced stress or frustration when deciding what to cook.
  • Noted that decision-making and the cooking process take them a long time.
  • Prefer dining out or takeout over cooking at home.
  • Initially feel more negative than neutral or positive about cooking at home.

affinity mapping.

Impactful Themes Identified from Interview Data

I created 143 sticky notes from six interviews, which led to eight key themes:

  • Stressors
  • Resources for decision-making
  • Attitudes toward cooking
  • Aids for decision-making
  • Helpful past strategies
  • Considerations for meal planning
  • Reasons for expired food
  • Factors affecting cooking decisions

From these themes, major issues emerged:

  • Low mental and physical energy for cooking.
  • Recipes are too complex or overwhelming.
  • Excessive recipe options create confusion.
  • Difficulty tracking food inventory leads to waste.

These insights informed the design of ZenChef to enhance the user experience.

empathy mapping.

personas.

After a deeper look into the empathy maps, I was able to produce two (2) personas.

Denise - who has decision fatigue

  • Neurodivergent, stressed, out-of-energy types
  • This is a person who is a neurodivergent or mentally & physically exhausted individual. They prefer fewer options and a more visual method of following cooking directions.

Phylicia - the proactive one

  • Meal prepper, busybody
  • This person is extremely busy throughout the week and wants to dedicate a specific timeframe to cooking bulk and meal prep for the rest of the week. They prefer to have guidance on what to cook to keep the eater enjoying each meal. As well as, be able to manage food inventory to avoid spoilage.

Ideation

problem statements (HMWs).

By defining the two personas after research and interviews, I was easily able to identify and generate five (5) problem statements. These problem statements have shown to be very relatable for me as well, as someone who’s also neurodivergent.

  • Problem: Stressful when trying to decide on what to cook
  • How might we relieve the overwhelming feeling people have when they want to figure out what they want to cook?
  • Problem: Too many recipes/choices available
  • How might we support users to search for recipes efficiently?
  • Problem: Recipes are too wordy. Want more visuals
  • How can we make users feel confident they are understanding the recipes correctly?
  • Problem: Not understanding how to prepare ingredients properly
  • How might we make users feel confident with their culinary skills?
  • Problem: Know what ingredients are on hand easily. Avoid food spoilage due to forgetting
  • How might we support users keep track of food inventory?

ideation sketches.

From Insight to Concept: Starting the Sketching Process

All the research and synthesis provided me with enough insight to start sketching and generating ideas and establishing concepts to tackle user’s problems.

user stories.

sitemap.

Based on the User Stories I have constructed, I was able to visualize a concept that included all key features of ZenChef. The sitemap covered all necessary aspects to deliver efficiency, information, functionality, and screens.

user flows.

The Sitemap that was constructed became the blueprint for me to visualize the appropriate essential red routes for the three User Stories defined earlier. Prioritized convenience, simplicity, and user-friendliness while deriving steps.

sketches.

Usability-Driven Screen Designs

After the User Flows have been reviewed and verified for usability and effectiveness to address the user’s problems with cooking decision-making, I have sketched out concepts of the screens that the Users will interact with in the defined User Flows. The sketches were drawn out using pen and paper.

wireframes.

Refining Wireframes to Address User Needs

After creating the initial sketches and using the HMW (How Might We) statements as a guide, I developed a series of Low-Fidelity (Lo-Fi) and Medium-Fidelity (Med-Fi) wireframes for ZenChef. However, it became clear that the initial sketch didn’t fully address the user’s needs.

To improve the wireframes, I incorporated a blend of illustrations and food photography, focusing on a seamless transition between these visuals to enhance user engagement. After four iterations, I refined the wireframes to the current version, ensuring a cohesive and intuitive user experience.

Design

brand platform.

I chose the name ZenChef to emphasize reducing stress and simplifying decision-making and recipe-following, creating a more positive cooking experience.

Mission / Vision:

  • ZenChef aims to make cooking a nurturing and positive experience by providing a simple, powerful tool that helps aspiring chefs with decision-making and food inventory management.

Rationale:

  • Interviews revealed that cooking decisions and inventory management are major pain points for many. ZenChef addresses these challenges, aiming to create a more positive experience for users.

mood board.

Creating a Positive Cooking Experience

I aimed to promote a positive and enjoyable cooking experience by selecting imagery that feels fun, nurturing, and welcoming.

The handpicked dishes showcase how simple recipes can be both appetizing and appealing. ZenChef is designed to be accessible to everyone, regardless of culinary skill level, ensuring that even beginners can easily learn and accurately prepare recipes.

style guide.

Designing with Positivity and Creativity in Mind

I began my design process by researching color theory and psychology. I wanted to select colors that promoted positivity and creativity.
From there, I researched “simple” and “welcoming” logo designs, which helped create the final wordmark.

hi-fi wireframes.

Careful Use of Accent Colors to Prevent Confusion

When designing the High-Fidelity screens (Hi-Fi) for ZenChef, I prioritized simplicity and clarity to ensure a positive user experience. Key design choices included limiting recipe card displays to two per screen with an option to "See all," minimizing cognitive overload by refining recipe filter categories, and carefully selecting accent colors to avoid confusion and enhance usability.

Prototype

I have chosen to use Figma to construct a prototype that focused on my three (3) red routes. To come to a design with the desired usability and final appearance, many iterations were created during the process.

Testing

what we aim for...

To identify areas for improving the overall user experience of ZenChef. We aimed to uncover any features, iconography, or button names that might confuse, frustrate, or inconvenience users. By testing with a diverse group of participants, we sought to ensure that the app's design was intuitive and user-friendly, particularly for new users.

Questions
  1. Can users find a recipe based on available ingredients (e.g., beef for tacos)?
  2. How easily can users review past meals cooked on a specific date?
  3. Is updating the Food Inventory list via a receipt intuitive and straightforward for users?

methodology.

Participants were recruited through social media and scheduled via Calendly. Usability testing was conducted remotely on Zoom, involving five individuals with diverse career backgrounds and cooking experiences, including both neurodivergent and non-neurodivergent users, to collect varied feedback.

To evaluate app functionality and user experience, participants were asked to complete specific tasks related to:
  1. Recipe Search
  2. Food Inventory Management
  3. historical meal tracking

findings.

Participants were confused by the unclear "+" sign for adding grocery items, frustrated by non-selectable dates on the "Last 7 Days" page, and misled by the "Cook" button’s unclear function and placement.

Issue with Grocery Items via Receipt Photo:
  • 80% of participants were confused by the last step of adding grocery items to the Pantry.
  • The "+" sign was unclear; users thought the task was already completed or intended for manually adding different items.
Issue with Selecting Dates in "Last 7 Days" Page:
  • The "+" sign was unclear; users thought the task was already completed or intended for manually adding different items.
Issue with "Cook" Button on Recipe Page:
  • 80% of participants were confused by the last step of adding grocery items to the Pantry.

Refine & Redesign

design strategies.

Revised Button Labeling

The ambiguous “+” symbol on the “Scan Receipt” task was replaced with clearer text such as “Complete” or “Finish.”

Added Progress Bar

A progress bar was introduced on the “Scan Receipt” task to indicate the number of steps remaining.

Selectable Dates

The “Last 7 Days” screen was updated to make dates selectable, with visual changes to indicate the selected date.

Updated “Cook” Button

The “Cook” button on the “Recipe” page was renamed to “Cook Now” for better clarity.

Reflection

eflecting on this project, I've significantly enhanced my UX/UI design skills, deepening my understanding of the psychological and logical aspects of design. This experience has been highly rewarding and boosted my confidence in the field.

Designing ZenChef's dashboard and recipe screens allowed me to address gaps in cooking apps’ visual appeal and usability. My goal was to create an interface that is both vibrant and user-friendly, enhancing the overall cooking experience.

Looking ahead, I plan to further develop this app into a fully functional product. I intend to conduct more user interviews and usability tests to refine the app, ensuring it effectively supports users, especially those who struggle with cooking, and exceeds their expectations.

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